We may know the expression "Black Don't Crack"(black skin doesn't crack), but sadly, there are still far too many men with dark and dark skin tones facing serious problems today. 

Dry skins ? Dull skin? Skin problems related to shaving? Acne and brown spots?

These skin problems can be largely avoided if you decide to adopt a "Skincare routine" that is, a morning and evening routine that will allow you to regenerate your skin, purify it once and for all and keep it smooth, clean and glowing.

Do not hesitate to read our article on the best morning skincare routine to adopt every day. here. But in the meantime, let's focus on the evening one.

Here are the 3 important steps to follow to regain healthy skin:

Cleansing the skin

Washing your face is really the foundation of good quality skin.
As a general rule of thumb, you should make sure that you do this once in the morning and again in the evening for the best results. You can also add extra cleansing after an intense workout (to prevent sweat from getting stuck in the pores), but otherwise, it's best to cleanse your skin twice a day.

If you are looking for a good cleanser for black and matte skin, feel free to get our face cleanser
CLEAN. Extremely effective against perspiration, cold, heat and pollution, this cleanser composed only of natural products (link to the list of ingredients) allows you to find a clean and purified skin while respecting its balance and making it softer.

And unlike other cleansers that contain sulphates, or irritants like perfume and alcohol that tend to be abrasive on the face, the CLEAN made with natural ingredients again, does not dry out the skin.

To use it, just follow the "60 seconds" rule, which involves washing your face with clean fingers for a full minute. It will help your skin problems to heal faster, make your skin silkier, and reduce hyperpigmentation.

Exfoliation of the skin 

No, skin scrubs aren't just for women.

It is essential for men, and ESPECIALLY for men of color, to include skin exfoliation in their routines.
Not only does exfoliation gently remove dead skin cells, it also reveals a fresh layer of skin that looks younger, more even, brighter, and healthier.
While it's really only necessary to exfoliate twice a week, it's an important part of your skin care routine that you shouldn't overlook.

When you don't exfoliate your skin, dead skin cells build up residue on the surface of the epidermis and start clogging your pores, which can lead to blackheads, acne and hyperpigmentation. This not only affects the appearance of your skin, but also its texture and luminosity.

Men tend to have thicker skin than women, so when you skip the scrub step, dead skin comes out a lot more on your faces. This makes your skin look dull and can even lead to peeling (peeling skin).

Whether you want to use your clean fingers or a facial brush for a scrub that should be gentle is up to you. But be careful not to overdo it.

Even if you don't have sensitive skin, exfoliating too hard or too often can lead to irritation, inflammation, swelling and can damage the skin. Use small, circular motions to gently exfoliate your face, being careful not to apply too much pressure.

You can also include a hydrating mask in your routine occasionally, but this step is optional.

Hydration of the skin

After taking the time to cleanse and exfoliate properly, you need to seal in the hydration.

Keeping your skin hydrated is one of the best ways to reduce the appearance of fine lines and wrinkles that can start to appear with age. In addition, you are less likely to get rashes, your skin will not be inflamed or irritated, and it will help reduce hyperpigmentation.

There are many moisturizers available for men, but it's important to find a product that can provide long-lasting hydration. Instead of just applying creams made from fatty, toxic solutions to the skin, invest in a moisturizer that favors natural ingredients and replenishes your skin.

Our moisturizer
CARE is a potent blend of all-natural ingredients, making it one of the best moisturizers for men of color.

If you have very oily skin, do not hesitate to use our mattifying agent
MAST made from rice powder in addition to CARE cream. Peach skin effect without tightness sensations all day guaranteed!

To make your skin look as "stylish" as your wardrobe, feel free to follow these steps for evening skincare routine for matte and dark skin and you will see for yourself how much clearer your skin will become and much brighter.

Consider also increasing your daily water intake, to strengthen the hydration of your skin. It is recommended to drink at least 1.5L of water per day.

Gone are the days when the majority of men were satisfied with only a bar of soap or a shower gel to clean themselves from head to toe.

We are now in an era where advice and information on how to take good care of your appearance is much more accessible to the population and FLASH NEWS: no, good skin care is not only reserved for women ...

Article written by Sally Cissé

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